Freelance Creative England – Board Directors
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CREATIVE ENGLAND’S RECRUITMENT INFORMATION PACK:
This pack will provide you with the information required to assist you with your application
2. How to apply
3. Creative England overview
4. Person specification and responsibilities
5. Equal Opportunities form
Creative England is a new organisation which formally commences operations in October 2011. It
is built on the work of the Regional Screen Agencies who, for the last ten years, have assisted the
development of the film, TV, interactive, games and digital media industries, and the growth of film
culture in England.
The Creative England Board will comprise industry experts and influencers ready to lead this new
organisation and represent the creative industry sector in the English Regions. As a Board
member you will be responsible for providing visible, effective leadership to the company and
setting the longer term strategy, direction and priorities. Collectively, our Board will be responsible
for setting and monitoring financial policies and internal controls.
Creative England is a not for profit company, limited by guarantee. As a body in receipt of public
funds Creative England will give practical support to government policies for growth, recognising
the need to build on England’s well-established centres of creative excellence while retaining
sufficiently broad-ranging networks to reach out to new talent wherever it is located in the country,
and to help industry reach out to new audiences and new markets. Creative England’s purpose is
to support the sustainable growth of independent creative businesses, and support the talent that
feeds them, in every part of England outside London.
As a Board member you will be expected to have substantial experience and knowledge of the film
and media industries. You will provide impartial, objective and pragmatic advice to ensure Creative
England adheres to corporate governance and compliance with relevant legislation.
Attendance at approximately six Board meetings a year for the first year and four times a year
thereafter will be required, and some additional time will be required to review papers. Further
meetings may be convened at the discretion of the Chair. The appointment will be for a term of
three years, with the option to be renewed for a second term.
We are now looking for dynamic and committed experts to lead this new organisation. This is a
fantastic opportunity to play a major part in boosting England’s creative industries, one of the
fastest growing sectors in the UK.
The ideal candidate will have a demonstrable record of success sitting on high profile creative
DEADLINE: 9th September 2011
INTERVIEWS: Week commencing 19th September 2011
For further details visit www.creativeengland.co.uk to download an information pack
or request via email@example.com
Email (as above) or post your applications (registered post only)
FAO Samantha Harrison c/o Screen West Midlands, 9 Regent Place, Birmingham, B1 3NJ.
2. HOW TO APPLY
Please apply by CV and cover letter, explaining why you wish to be a Board member and the
qualities and skills you feel they can bring to the organisation. Please ensure that you meet the
criteria set out in the person specification (see below).
Please send applications by email (see above), or by post (registered only) to: Samantha Harrison
Board Secretariat, by 9th September 2011 (midday) c/o Screen West Midlands, 9 Regent Place,
Birmingham, B1 3NJ. Interviews will be held w/c 19th September 2011 in London, venue to be
It is company policy to only contact shortlisted candidates. If you have not heard within 3 weeks of
the deadline, please consider you have been unsuccessful in securing an interview.
Creative England supports and promotes equal opportunities policy. Applications are welcomed
regardless of gender, age, marital status, disability, religion, ethnic origin, political opinion, sexual
orientation or whether or not you have dependents.
Please complete our equal opportunities monitoring form at the end of this pack (this is optional).
3. CREATIVE ENGLAND OVERVIEW
Creative England is a new organisation which will be operational from October 2011. It is built on
the work of the Regional Screen Agencies that, for the past ten years, have assisted thedevelopment of the film, TV, interactive, games and digital media industries, and the growth of film culture in England. Creative England’s core purpose is to support the sustainable growth of independent creative businesses in every part of England outside London, to develop the talent
that feeds them and to nurture film and moving image culture.
From 1st October 2011 Creative England will be the designated body in receipt of DCMS funds via
the British Film Institute (BFI) for the delivery of film services in the English regions. It is also
bidding to a number of other central government and European funds. Creative England is a
private not for profit company, limited by guarantee. It currently has an Establishment Board
(interim advisory board), chaired by John Newbigin, and is in the process of recruiting for a new
permanent Board of members and directors appointed from across the film and creative industries
who will be responsible for the effective governance of the company.
As a body in receipt of public money Creative England will give practical support to government
policies for growth, recognising the need to build on England’s well-established centres of creative
excellence while retaining sufficiently broad-ranging networks to reach out to new talent wherever
it is located in the country, and to help industry reach out to new audiences and new markets.
Creative England will deliver initiatives that use public funds to add value rather than to duplicate
services; to ensure that it intervenes when there is a clear market failure, concentrating on
improving infrastructure and removing barriers and to use public subsidy to achieve the right
balance between creative, cultural, social and economic impacts.
The core objectives for Creative England will be to:
Grow the film, media, and creative industries across England, except in London, to assist the
UK economy towards a strong recovery and strengthen the country’s position as an
international centre of excellence for the sector
In partnership with the BFI, develop and support film activity throughout England, providing a
focus for talent development; nurturing film culture and maximizing inward investment
Act as a conduit from the local to national and international, connecting business to
opportunities wherever possible
Provide aggregation of SMEs to provide a distributed network for public and private funds
Work with local communities to ensure they have the access and opportunity to engage with
film and digital media
Provide innovative, market led thinking to help government develop strategy and policy for the
sector and delivering impact, securing the conditions that allow the sector to grow and thrive
Help build creative people and businesses by backing innovation and supporting the
development of a dynamic and sustainable creative and media sector
4. PERSON SPECIFICATION
Board members should possess knowledge, skills and experience in the following areas:
Be/have been in a senior influential role in their particular sphere of activity
Have expert sector knowledge, with a good operational network of contacts and in-depth
experience in at least one area of Creative England’s work
Demonstrate commitment to the growth of opportunities, business development and
infrastructure development for the creative industries outside London
Demonstrate commitment to and understanding of the aims of developing regional cultural
and economic prosperity
Have an understanding of the barriers faced by disadvantaged and socially excluded
groups together with an understanding of and commitment to equal opportunities and
And the following personal qualities:
An effective advocate
Excellent listening, analytical and comprehension skills
Excellent judgment and a high level of integrity
Be able to operate effectively as a member of a team with collective responsibility
Be an open minded strategic thinker, able to take a strategic view across the full range of
issues affecting Creative England
Be able to command trust and respect from colleagues and stakeholders
Have a track record of effective, timely delivery
Have the ability to understand complex issues and discern what is significant before
Creative England Board responsibilities
The Chair has the responsibility for ensuring that all members are fully briefed on their terms of
appointment and their duties and responsibilities.
Creative England aspires to the highest standards of impartiality, integrity, and objectivity in its
work and will use clear and objective data, careful analysis and professional judgements in arriving
at its decisions. Creative England will maintain a regularly updated register of members’ and their
Creative England aims to be open and responsive in the way it conducts its affairs, and complies
with all reasonable requests for information concerning its policies, procedures, criteria and
decisions from funding bodies, users of its services and the general public.
Creative England receives funding from the British Film Institute (BFI) and from other public sources. The conditions of funding as set out by the BFI and other funders informs the way Creative England manages and accounts for its use of public funds. Creative England decides funding priorities and allocates funds against those priorities.
Creative England is a delegated body for the administration of Lottery funds and as such is obliged
to meet all the requirements laid down by the National Audit Office and the Department for Culture
Media and Sport through the BFI.
All Creative England Board papers are made available to funding partners unless they are
confidential to Creative England, i.e. they relate to financial or other information concerning
individuals, organisations or personnel issues.
The Creative England Board is responsible for ensuring compliance with relevant legislation,
including employment law, health and safety, diversity and equal opportunities.
Creative England Board takes decisions on the following matters:
Members have a corporate responsibility for ensuring that Creative England complies with all
statutory and administrative requirements for the use of public funds.
Other responsibilities include:
The establishment of the overall direction of Creative England within the policy and
resources framework agreed with its funding bodies
Ensuring that high standards of corporate governance are observed and that Creative
England operates within the limits of its legal authority
Monitoring the efficiency and effectiveness of its performance against agreed objectives,
strategies, and targets.
Meeting all legal requirements for the distribution of Lottery funds
Creative England is established under the Companies Act of 2006 and has corporate
responsibility for all actions taken by Creative England members, including wrongful ones. This
means that if judgement is made against Creative England, any financial settlement will be met
from the body’s funds rather than from the personal assets of members, unless fraud can be
Individual members must comply at all times with the framework set out in this document and with
the rules relating to the use of public funds and are required to act in good faith and in the best
interests of Creative England. They must not use the information gained for personal benefit or to
promote private interests.
Creative England Board members are required to avoid being lobbied by media practitioners and
to ask that all concerns and/or complaints are directed to the Chief Executive who will in turn bring
the matter to the attention of the Board or one of its committees. All complaints are recorded by
the Chief Executive and reported annually to the Board.
Board members are required to have one or more of the following competencies:
RequirementsSkills, experience and capabilities
Strategic thinkerAbility to think strategically and identify and critically assess strategic
opportunities and threats, developing effective strategies
Ability to identify key issues for CE and develop appropriate policies to
define the parameters within which the organisation should operate
Financial acumenQualifications in accounting and finance
Ability to analyse key financial statements
Ability to critically assess financial viability and performance
Provide an overview of financial planning
oversee budgets and the efficient use of resources
ensure funding arrangements applied and accountability
Risk ManagementAbility to identify key risks to the organisation and regularly monitor risk
Corporate GovernanceKnowledge and experience of best practice in corporate governance
Experience of appointing and evaluating the performance of CEO and
Oversee strategic human resource
Oversee and support organisational change
CommercialBroad range of commercial/business practice
Understanding of needs of creative SMEs
Reputation and ContactsHigh level of reputation and networks in CI, sector stakeholders,
government and industry leaders
Ability to influence key stakeholders, industry leaders and others
ThinkingCritical, open and innovative thinkers
5. Equal Opportunities Monitoring
We keep this information to make sure that we are complying with all our legal responsibilities and in order to
ensure that we are attracting candidates from all sections of the community. Filling in this section of the form
is voluntary, and none of this information is used to shortlist or select candidates for interview. This
information will be kept strictly confidential and used solely for monitoring purposes. It is entirely optional.
Your Sex (Please circle as appropriate): Male Female
Any other white background, please write in _________________________
White & Black Caribbean
White & Black African
White & Asian
Any other Mixed background, please write in _______________________
Asian or Asian British
Any other Asian background, please write in _______________________
Black or Black British
Any other Black background, please write in _________________________
Chinese or other ethnic group
Any other background, please write in _________________________
Do you identify as disabled? Y/N (please delete where appropriate)
The Disability Discrimination Act (1995) defines a disabled person as someone with “a physical or mental
impairment, which has a substantial and long-term adverse effect on his ability to carry out normal day-to-
Your Age: I currently fall into the following age group
16-24 25-34 35-44 45-54 55-64 65+
Where did you find out about this vacancy?
Job Centre Advertisement ( Please state where you saw it _____________________
Other Please specify _________________________
Creative England promotes cultural diversity and equal opportunities for all
How to Apply
No agencies please.
Please mention that you saw the position advertised on the D-Media Jobs Board.
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